Your International Brand: Legal and Marketing Issues You Face Doing Business Internationally

Speaker: Rob Felber & Sharon Toerek from Licata & Toerek

Topic: Your International Brand: Legal and Marketing Issues You Face Doing Business Internationally


Understanding how your brand will be received in different parts of the world and the proactive measures you can take to protect your reputation as your company grows beyond the borders of the US are key success factors when doing business internationally. Rob Felber, president of Felber & Felber Marketing, will discuss the how to promote your business overseas and proactively manage customer expectations. Sharon Toerek, partner at Licata & Toerek, will talk about how to protect your intellectual property, message, and reputation.



Where: Corporate Plaza I: 6450 Rockside Woods Blvd. South, Lower Level.

When: Thursday, October 29

8:00am - 8:30am Continental Breakfast and Networking

8:30am - 9:45am Presentation (see below)

9:45am - 10:00am Q&A


Registration information: RSVP to Wendy S. Kertesz at wsk@completecounsel.com or call her at (216) 573-6000


Cost: FREE

How To Get the Media To Pay Attention and What To Do Once They Do

Speaker: Rob Felber

Group/Organization: COSE

Topic: "How To Get the Media To Pay Attention and What To Do Once They Do"

Where: One I-X Center Drive, Cleveland

When: Thursday, October 22 at 1:00 P.M. in room 11

Registration Information: Visit www.cose.org for more information.

Introduction to International Marketing

Speaker: Rob Felber

Group/Organization: East Central ITAC, Ohio ITAC, TechSolve, SBDC, and MTSBDC- Manufacturing & Technology Small Business Development Center

Topic: Introduction to International Marketing

Where: Kent State University Tuscarawas in room 113 of the Science and Advanced Technology Center. The campus is located at 330 University Drive, New
Philadelphia, 44663

When: Friday, October 2, 2009 at 7:30 A.M.

Registration information: Please RSVP to the ITAC office by Noon Wednesday, September 30 by calling (330) 308-7521 or emailing itac@tusc.kent.edu.

Cost: No charge to attend.